A few months ago I worked with one of the sweetest brides on her invitations, and later she came back for day of items. I am pretty sure she loves foil even more than I do, so I was excited to begin her invitations! She used the house design located here, and didn’t change too much as she wanted to keep everything simple and classic. It was such a sweet, classic, and girly suite in the end that resulted in a beautiful wedding! Photos by Six Foot Photography. Enjoy!
A lovely bride contacted me about customizing this invitation for her upcoming wedding. When she inquired about adding gold foil to the invite, I couldn’t wait to get started with the design! We didn’t change much on the initial design from out collection, but what we did change was simply stunning! The invitations set the theme for the entire wedding day, which was filled with unique fuchsia and blue details.
The wedding took place in California, and was published on Wedding Chicks (click this link to read their post) earlier this month. The team of vendors did an amazing job pulling everything together and creating the perfect day!
For additional vendors, please see the full post here.
This navy, coral, blush, and gold glitter wedding is full of so much gorgeousness. These colors create a classic and elegant setting, but you can also add character with pops of rustic elements like the tree slices in the centerpieces. Gold glitter is great for candles, centerpieces, candle holders, as well as in your invitations to set the tone for the big day.
Photography by EVOKE
Custom invitations and signage by Paper Tie Affair
Here is the slightly updated Paper Tie Affair branding! While it is not totally different, it’s going to help my brand become more consistent and professional. You can see what our old logo and branding looked like here. As you may tell, there’s not a HUGE difference. Basically my variation logo now, used to be my main logo (with minor tweaks). And I finally have a long logo that also includes “Affair” just as big as “Paper Tie”. That’s probably the biggest difference. It was defintely needed when it came to packaging, and finally I just changed it! Another reason for this update…. We are doing weddings!! I needed that in my logo, I really did not have a tagline and you didn’t know what I did when you looked at the logo.
My colors are basically staying the same, but dropped the chalkboard and used a rich black. I think it looks nicer when printed, so that’s why I went that route. There will also be slight pinks (mainly in my social media), but needed some other color besides mint, black, and white. Not too many changes, we still look like the same company, just added a few things and dropped a few things. See below for the new logo and elements:
My website (and social media accounts) are by no means done, I’m slowly implementing them. The only thing I’ve completed is the packaging. I tend to do WAY to many things at a single time. I’ll be keeping this for a long long time, and stay tuned for what else is new to come!
I always knew I enjoyed being creative, so I went to school for Graphic Design and have used that degree to begin this business. Never did I think I would hit 1,000 sales – sure I wished it, but at the early stages it was just a hobby, and it’s slowly becoming my full time job! I hit 1,000 sales and oh was I excited! Want to know how I did it? Well I don’t have a top secret answer, but I can tell you it takes hard work and dedication – read on the learn some tips and tricks that have helped me reach this milestone!
1. Have things that people want to buy
So this is a given right? That’s not always the case. You need to have products that are new, fresh, and different. I really think customization is key in the Etsy community. Because people can buy my products at Target or Homegoods, I need them to be different – which is why customized pieces are my main sales. It does take a lot more time to produce each piece, but it’s unique to the customer, and it’s not something you just picked up off the shelf. See some of my listings for good examples.
2. Create a strong brand, and add it to social media
These go hand in hand. First off you need to create a brand, which creates trust and credibility to the customer. Be sure you are on social media, and on almost every one. Lots of my sales have come from Instagram or Pinterest, and it’s always fun to see where people find your shop from. While I currently do not do much advertising and on other blogs or websites, that is something that would greatly help. Making sure you are tagging your products correctly on Etsy, but also in social media will strongly help!
3. Have a wide selection
The more products you have, the more chances you are to get found on Etsy. It’s that simple. Plus, wouldn’t you rather purchase from a shop with 100 products, versus a shop with three products? It helps to build a sense of trust with the customer. While I don’t have 100 items in my shop, as I add more products my sales increase. Another good thing to do is to make different listings for each color of products, thus creating more listings.
4. Have great customer service
This is a must! The success of your business revolves tremendously on your customer service, and on you as a person. You need to treat every sale like it’s your first. You are doing this shop for your customers, so treat them like family! Respond to messages quickly, and always be professional.
5. Take good product photos
I can’t stress this the most – take good photos! Pick a certain style and stick with it. This goes back to branding – if all your pictures are white, or brown, or black, stay as close to that as possible throughout your images. Also, be sure to take good closeups, as if they are seeing the product in person while looking at it on the screen. You need to invest in a good camera, or a good editing tool to look professional.
Do you have an Etsy shop? Have you hit 1,000 sales, or trying to? Please share your tips and tricks below in the comments!